Media Intelligence Company Focus – Cision-Platinum Equity Acquisition Agreement

 

Cision has announced that it has agreed to be acquired by an affiliate of Platinum Equity in a transaction valued at USD2.74 billion.

 

This 41-page Burton-Taylor Company Focus report, based on exclusive proprietary research, looks at the drivers behind the transaction, sets out the basics of the deal and explores the potential impact on the market.

 

It digs into the detail of Cision’s M&A spending history and the evolution of its share price and ownership since its IPO in 2017. It also gives an updated analysis of Cision’s organic growth, debt ratios and new-product monetization relative to earlier expectations.

 

Finally, the report analyses the market and competitive landscape for Cision’s most recent service offerings and gives Burton-Taylor’s view on the drivers for the deal and its impact on the Media Intelligence/PR Software and Information marketplace.

 

CRITICAL:  This report does NOT carry “enterprise” distribution rights.  It may be shared with “up to five users, within the same firm” via customized pdf files.  Should you require enterprise distribution rights, the right to share the report or data with other firms, or the right to use the report or data in regulatory filings or publicly available marketing materials, please email questions@burton-taylor.com for pricing.

 

For the “whole story” on the Media Intelligence and PR Information/Software industry, see the Burton-Taylor Media Intelligence and PR Information/Software Global Share & Segment Sizing 2019 – Key Competitors, Global Market Share 2018, Global Segment Sizing 2018, Global Market Trending 2014-18, Global Segment Trending 2014-18 report here.

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FREQUENTLY ASKED QUESTIONS

Who should buy this report?
  • Media & Market Data Industry Analysts
  • Private Equity Firms
  • Investment Bankers
  • Press Release Distribution Solution Vendors
  • Social Media Management Solution Vendors
  • Integrated PR Management Solution Vendors
  • Media Analysis Solution Vendors
  • Journalist/Key Influencer Contact Management Solution Vendors
  • Media Monitoring Solution Vendors
  • Product Managers
  • Marketers
  • Sales Managers
  • Strategists
What are the distribution rights?

This report may be shared with “up to five users, within the same firm”.

 

Should you require enterprise distribution rights, the right to share the report or data with other firms, or the right to use the report or data in regulatory filings or publicly available marketing materials, please email questions@burton-taylor.com for pricing.

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How much does the report cost?

This report costs $2,000 and is available for immediate purchase and download.

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How is the report delivered?

This Burton-Taylor report is delivered in pdf format.  After your order is placed you will be notified with instructions for downloading an ID/PW protected pdf file for each of recipients sharing within your firm.

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