Cision is by far the largest provider of Media Intelligence services in the world and Cision Communications Cloud is its flagship service.
This Burton-Taylor Media Intelligence Buyer’s Guide provides an independent analysis of the product, in order to help potential users to make better buying decisions.
The Buyer’s Guide provides a systematic analysis of how Cision Communications Cloud helps communications professionals to monitor media coverage; measure and analyse its impact; identify journalists and other key influencers and manage contacts with them; distribute press releases and track their impact; and monitor, analyse and manage social media coverage. It also provides information on Cision’s company background, strategy, pricing model and competitive positioning.
The report presents information on Cision Communications Cloud in relation to over 130 criteria, all shown in a clear, easy-to-read presentation format.
For the “whole story” on the Media Intelligence and PR Information/Software industry, see the Burton-Taylor Media Intelligence and PR Information/Software Global Share & Segment Sizing 2018 – Key Competitors, Global Market Share 2017, Global Segment Sizing 2017, Global Market Trending 2013-17, Global Segment Trending 2013-17 report here.
- Media & Market Data Industry Analysts
- Private Equity Firms
- Investment Bankers
- Press Release Distribution Solution Vendors
- Social Media Management Solution Vendors
- Integrated PR Management Solution Vendors
- Media Analysis Solution Vendors
- Journalist/Key Influencer Contact Management Solution Vendors
- Media Monitoring Solution Vendors
- Product Managers
- Sales Managers
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