MEDIA INTELLIGENCE AND PR SOFTWARE/INFORMATION GLOBAL SHARE & SEGMENT SIZING 2021 (ANNUAL BENCHMARK STUDY)   |   PRICE: $4,750 – $10,925

(Key Competitors, Global Market Share 2020, Global Segment Sizing 2020, Global Market Trending 2016-20, Global Segment Trending 2016-20)

Annual spending on Media Intelligence solutions for public relations professionals grew 7.5% in 2020 to more than USD4.8 billion, according to latest Burton-Taylor analysis.

Burton-Taylor’s latest annual report on the industry gives extensive insights into developments at leading vendors, including Cision’s business integration progress, Meltwater’s revised business strategy and IPO, the ambitions of Intrado for its product portfolio, the progress of Isentia towards its long-term strategic goals and the diversification of Argus Data Insights into adjacent regions and segments.

The study also looks at the performance and strategies of mid-size players such as CARMA, Infomedia and Access Intelligence, as well as other fast-moving market challengers including Agility PR Solutions, PublicRelay, Muck Rack, Fullintel, Signal AI, Roxhill Media, ACCESSWIRE and many more.

This 148-page analysis is sufficiently detailed to allow Media Intelligence and Public Relations Software & Information providers and their investors to understand market and competitor developments globally, regionally and within individual market segments.

Market size and share analysis is provided for all of media monitoring; media analysis; journalist/key influencer identification and contact management; press release distribution; and social media monitoring, analysis and management.

Burton-Taylor leads the industry in coverage, drawing extensively on unique primary research and delivering the sector’s benchmark report on Media Intelligence market size, market share, market segmentation and vendor performance.

CRITICAL:  There are two options to purchase this report.  The report may be purchased in PDF form, which includes sharing rights for up to five users, within the same firm.  Alternatively, the report can be purchased with enterprise distribution rights, which includes both the PDF and underlying spreadsheet data.

For expert Burton-Taylor analysis on other aspects of the Media Intelligence/PR Software & Information industry, click here.

Report Contents
  • Eight in-depth company profiles, each showing estimated total revenue, market share, revenue by region, revenue by market segment, five-year revenue performance and key business demographics for the largest or most influential companies in the industry.
  • Latest global and regional market share charts for the leading companies, plus five-year revenue trending and growth charts.
  • Five-year segment sizing, trend data and growth charts for the major industry segments.
  • Regional revenue estimates for each of the following regions: Americas, EMEA and Asia-Pacific.
VIEW HIGH-LEVEL FINDINGS AND SAMPLE SLIDES FROM THE REPORT

To view high-level findings and sample slides from the report, download the Media Intelligence and PR Information/Software Global Share & Segment Sizing 2021 – Information Kit.

  • Argus Data Insights
  • Business Wire
  • Cision
  • Intrado
  • iSentia
  • Kantar
  • Meltwater
  • UNICEPTA

Commentary and insights on emerging challenger companies includings:

  • ACCESSWIRE
  • Agility PR Solutions
  • Infomedia
  • Mynewsdesk
  • News Group International
  • PublicRelay
  • Roxhill Media
  • Signal AI
  • Streem
  • Vuelio
  • Others
  • Influencer Management
  • Media Analysis
  • Media Monitoring
  • Press Release Distribution
  • Social Media
  • Media & Market Data Industry Analysts
  • Private Equity Firms
  • Investment Bankers
  • Press Release Distribution Solution Vendors
  • Social Media Management Solution Vendors
  • Integrated PR Management Solution Vendors
  • Media Analysis Solution Vendors
  • Journalist/Key Influencer Contact Management Solution Vendors
  • Media Monitoring Solution Vendors
  • Product Managers
  • Marketers
  • Sales Managers
  • Strategists

This report allows them to measure the penetration and growth of competitor services, evaluate the past success of company and competitor actions, as well as isolate and target new and changing growth opportunities.

Underlying data in spreadsheet format is available to those purchasing the “Enterprise” version of the report.

There are two options to purchase this report.  The report may be purchased in PDF form, which includes sharing rights for up to five users, within the same firm.  Alternatively, the report can be purchased with enterprise distribution rights, which includes both the PDF and underlying spreadsheet data.

There are two options to purchase this report.

  • The PDF version, which includes sharing rights for up to five users, within the same firm sells for $4,750.
  • The  enterprise distribution version, which includes both the PDF and underlying spreadsheet data sells for $10,925

VIEW HIGH-LEVEL FINDINGS AND SAMPLE SLIDES FROM THE REPORT

To view high-level findings and sample slides from the report, download the Media Intelligence and PR Information/Software Global Share & Segment Sizing 2020 – Information Kit.

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